This topic contains 4 replies, has 3 voices, and was last updated by 
Eric Lambert, DC June 5, 2019 at 9:09 pm.
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Eric Lambert, DC
I have a good problem to deal with and ask about today. I should have raised my prices more at the beginning of this year, but being overly concerned with how my patients who take it I didn’t. Well, now I’m full again for 1 1/2 weeks and I had three patients of mine today tell me that I was not charging enough, as if it were a sign from someone higher saying I needed to do so.
So my question is for those of you who have raised prices twice in one year. When is the best time to raise prices again within the same year (we raised then back on January 1st) and how big is too much to raise again? Currently we are at $60 per treatment and $175 for initial exam. No one is bulking at either price currently.
Thanks
Carl Nottoli, DC
Raising it again this year will make you look bad even though you deserve it. So wait until the first of the year as usual.
In the meantime, let your schedule maintain a small waiting period like it is and funnel off patients to Maggie after the examination. This will help get her patient load up and make up for any potentially lost revenue.
Lesson learned–people will always have a price objection whether it’s $1 or $100/visit.
Eric Lambert, DC
Thanks for the response Carl.
Michael Danenberg
We are in the same boat. Eric, How long is your initial exam? We are going to wait to raise rates at the beginning of the year but I will probably raise initial exam fee again in July.
Eric Lambert, DC
Good to know there are others with the same issue. I allow myself 60 minutes with an initial exam. However, that includes consultation, testing and ROF. I’ll be increasing my exam fees come July too, but will wait on increasing my other fees until the beginning of the year as Carl suggested. For now I’m passing along patients to Maggie to get her busier too.
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